Longbow

The first thing I do when researching an organization is to read through their corporate news, releases and articles. Leveraging your Internet assets fully, has got to include your news. News keeps active visitors coming to your site, shows movement and provides a historical timeline that allows readers to get a wider view of your firm. You site should show signs of life.

Longbow offers a variety of services from writing and editing to managing and archiving and finally to getting the word out. We can help organize a broader public relations campaign. We can dig back into the past and create a history that shows who you are and points to where you’re going. We can better tell your story.

With a history of working corporate client-side, we understand how the News section of your website can be turned into an asset that builds credibility. We help several corporate clients keep their public relations up to date, with over a decade of experience managing news and press releases.

Advertising alone is never enough. Taking PR to the next level, we can work to get you covered in local or trade publications. When paired with a public relations campaign, news can get you much more exposure than ads ever will. And in conjunction with trade shows and expos, news is a critical component of your marketing efforts. Working with your team or leading the charge, use Longbow to get the word out.