Monthly Archives: February 2009

We can all feel it. Instinctively many of us try and reach out to do something positive. Often, those efforts seem to hit a brick wall. We see problems. We hear and read rumors about solutions, but nothing ever seems to trickle down into the hands of the people. We feel stuck fifty years in the past.

Despite the computer revolution, cars got better fuel efficiency in 1975. The batteries that power them are using technology created during World War I. What’s the disconnect? And how can we re-wire the planet? How can we bring invention and innovation, sustainable solutions and a concern about our future directly to the inhabitants of Planet Earth?

San Francisco, CA
– Firm to Lead National Media Relations Campaign to Land Innovative Green Network. Longbow Strategic Group (LongbowSG), the Big Picture communications firm, today announced that it has been selected by PlanetShifter.com to spearhead the promotion of its online “Innovation Network”.

PlanetShifter.com is a collaboration to work network. It’s a think tank, a virtual water cooler meet-up, and a place to share and refine ideas about sustainability. The community will be driven by artists, musicians, writers and inventors. Rather than launch the new site, its creator and members want to ‘land’ it.